Scaling Your Ghostwriting Agency

SCALING YOUR GHOSTWRITING AGENCY

You’re ready to scale! This course teaches ghostwriters how to transition from being a solo ghostwriter to running a full-fledged agency. This course includes advanced AI prompt engineering, which is a service offering that enterprise clients expect.

WITH EXPERT ADVICE FROM A SUCCESSFUL AGENCY OWNER...

YOU CAN BUILD YOUR TEAM AND ATTRACT AN EXPANDING ROSTER OF HIGH-PAYING CLIENTS!

With these online lessons, live sessions, and hands-on activities, you'll leave with the resources to make this dream a reality.

ACCELERATING YOUR SUCCESS

You've uncovered the endless stream of potential clients searching for ghostwriters and have leads for more work than you could comfortably carry. It's time to level up and create your very own ghostwriting agency! With this course, you’ll learn how to:

Make the shift from solopreneur to agency owner.
Hire and train the right team.
Manage confidentiality at scale.
Structure engagements to keep clients and writers happy.
And so much more!

You’ll have everything you need set up your shop and bring in enough business to keep

MODULE 1

TRANSITIONING FROM FREELANCER TO AGENCY

Learn the key steps to transition from freelancing to running a ghostwriting agency. This module will cover strategic planning, team building, and creating the right infrastructure for growth. This module includes:

3 Lessons
2 Activities
2 Assignments

By the end of this module, you will be ready to start building your agency and formalizing your operations.

MODULE 2

BRANDING AND MARKETING YOUR AGENCY

Build a recognizable brand and marketing strategy to attract high-value clients and position your agency as an industry leader. This module includes:

3 Lessons
2 Activities
1 Assignment

After completing this module, you will have a solid plan for branding and marketing your ghostwriting agency.

MODULE 3

NAVIGATING CONFIDENTIALITY, LEGAL AND ETHICAL CHALLENGES

Understand the legal and ethical issues that ghostwriting agencies face, such as agency-level confidentiality concerns, intellectual property, and managing client expectations. This module includes:

3 Lessons
2 Activities
1 Assignment

By the end of this module, you will be equipped to handle legal and agency-level ethical challenges in a professional manner.

MODULE 4

STRUCTURING SERVICE PACKAGES, PRICING AND SCALING

Learn how to structure your services, create flexible pricing models, and scale your business by offering diverse revenue streams. This module includes:

4 Lessons
2 Activities
2 Assignments

After this module, you will be able to package and price your services to accommodate different clients and scale your business effectively.

MODULE 5

BUILDING AND MANAGING A TEAM

Discover how to hire, train, and manage a team of writers and editors while maintaining consistency and high quality in your agency’s output. This module includes:

3 Lessons
2 Activities
1 Assignment

By the end of this module, you will have a plan to recruit and manage your ghostwriting team efficiently.

MODULE 6

STREAMLINING OPERATIONS AND WORKFLOW AUTOMATION

Implement systems and automation tools to streamline your operations, manage multiple clients, and improve efficiency by implementing powerful AI prompt engineering that acclerates your enterprise clients' success. This module includes:

3 Lessons
2 Activities
1 Assignment

After completing this module, you will have set up workflows and automated processes for client management and project tracking.

MODULE 7

SECURING LARGER, HIGH-PAYING CLIENTS

Master the art of pitching, negotiating, and securing high-value clients like corporations, publishers, and thought leaders. This module includes:

3 Lessons
2 Activities
1 Assignment

By the end of this module, you will be confident in pitching and negotiating with high-paying clients.

MODULE 8

CLIENT RETENTION, REFERRALS AND LONG-TERM GROWTH

Develop strategies for retaining clients, encouraging referrals, and sustaining the long-term growth of your agency. This module includes:

3 Lessons
2 Activities
1 Assignment

After completing this module, you will have a client retention and referral program in place, along with a plan for long-term growth.

LIMITED TIME BONUS

GET 1:1 SUPPORT

ENJOY A FREE 20-MINUTE COACHING SESSION

Every business is unique. Get 1:1 support from someone who knows what it’s like to launch a creative empire. During this session, we will:

Evaluate your current offering and growth opportunities
Create an agency inventory to identify your strengths and challenges
Fine-tune your focus to prepare for the shift!

You’ll leave this 1:1 session with a clear vision of your challenge areas and the steps we'll take in the course to work through them. On average, students who meet with a trainer individually make their first sale 2x faster than those who don’t. This bonus is yours free when you purchase this course.